Monday, 11 February 2013

5 tips to help SMEs write copy like an SEO professional

While having a well constructed website provides the foundations for good SEO, many small businesses effectively forget to put the roof on by not investing the time to ensure the content on their site is written with search engine performance in mind so we have listed 5 tips to help SMEs write copy like an SEO professional

Thursday, 17 January 2013

5 ways SMEs can improve their Page Rank using social media


Social media is beginning to play a larger role in the way SMEs execute SEO as Google now reads the signals it receives from Facebook, Twitter and particularly Google+. Add People have listed 5 ways SMEs can improve their social media effort and give their Page Rank a boost



Friday, 4 January 2013

7 points SMEs should consider when designing their website


Majority of small business owners now have an online presence but often websites can look dated and be ineffective which can result in loosing vital business to internet savvy competitors. Add People have listed 7 points SMEs need to consider when designing their website.


Friday, 21 December 2012

Google introduce ‘pay to display’ shopping in 2013


Google Merchant Center is used to upload a list of products from an eCommerce website so that the products appear in the Google search results and allows users to benefit from product related search queries however Google have since announced that it is no longer going to be a free service and will be re-branded Google Shopping. Add People have listed 4 top tips to help SMEs gain an edge with Google Shopping

Thursday, 20 December 2012

5 tips to help SMEs get started on LinkedIn


Often LinkedIn can be overlooked by SMEs when devising their social media strategy, Add People believe that LinkedIn can deliver great value when utilised properly and have listed 5 tips to help SMEs get started.

Wednesday, 19 December 2012

The battle of the search engines continues


Google is certainly the search engine of choice in the UK with over 90% of the market share but with the launch of social integration in 2013, will Bing be able to gain a competitive edge as it has done already in the US.