Google introduce ‘pay to display’ shopping in 2013

Google Merchant Center is used to upload a list of products from an eCommerce website so that the products appear in the Google search results and allows users to benefit from product related search queries however Google have since announced that it is no longer going to be a free service and will be re-branded Google Shopping. Add People have listed 4 top tips to help SMEs gain an edge with Google Shopping

http://www.prweb.com/releases/2012/11/prweb10082786.htm

5 tips to help SMEs get started on LinkedIn

Often LinkedIn can be overlooked by SMEs when devising their social media strategy, Add People believe that LinkedIn can deliver great value when utilised properly and have listed 5 tips to help SMEs get started.

http://news.yahoo.com/addpeople-reviews-5-tips-smes-value-linkedin-180218544.html

The battle of the search engines continues

Google is certainly the search engine of choice in the UK with over 90% of the market share but with the launch of social integration in 2013, will Bing be able to gain a competitive edge as it has done already in the US. 

http://news.yahoo.com/addpeople-seo-reviews-why-social-search-key-point-130242711.html

Tips for great landing pages

Add People offer free advice for businesses looking to build successful landing pages that convert into business. Published in December 2012, you can read this article which has been re-published by "Before It's News."